September 25

Film & Audiovisual Distribution – Myths & Realities

Over the past editions, Pavillon Afronova webinars have become a hub for African audiovisual creators and enthusiasts. From in-depth discussions on film distribution to workshops on production strategies, our sessions have shed light on the real challenges and opportunities of the industry. Participants have explored topics ranging from local and international audience

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Learn directly from leading filmmakers, distributors, and industry professionals shaping Afro cinema and audiovisual content. Gain actionable strategies on production, distribution, and marketing to help your projects reach audiences locally and globally. Get insider perspectives on trends, networks, and opportunities that are often overlooked. Connect with a growing community of creatives, producers, and cultural innovators across the continent and beyond. Keep up with the latest developments in African storytelling, from film and television to digital and cross-media projects

Reflecting on Our Webinar:
Film & Audiovisual Distribution Myths & Realities
September 30th, 2025

Distribution has long been described as the real battlefield for audiovisual content creators and our recent webinar confirmed just how true this is. While production often takes the spotlight, it’s distribution that ultimately determines whether a film or series reaches its audience and achieves success across Africa and beyond.

Hosted by Karine Barclais, “Film & Audiovisual Distribution: Myths & Realities” offered participants an in-depth look at the challenges and opportunities within African and international distribution networks. Attendees explored how distributors and platforms operate, what they are really looking for, and discovered strategies to connect with audiences both locally and globally.

The session provided practical tools and honest insights for filmmakers, producers, and anyone passionate about African storytelling, helping their work travel further than ever before. This webinar is a perfect example of how Pavillon Afronova continues to empower creators by shedding light on the crucial stages of the audiovisual value chain.